Who We Are
Get to ‘LoKnow’ Us
Our vision is for everyone to access, benefit from, and love the vast world of digital advertising.
Who We Are
Get to ‘LoKnow’ Us
Our vision is for everyone to access, benefit from, and love the vast world of digital advertising.
Values
Our values shape how we interact with our people, vendors, clients and partners.
At the core of our values, we prioritize trust — something that is built both ways. We hold trust in our people, and partners as experts in their unique fields. These values are shaped by our own people — created collectively. You’ll encounter them on a daily basis, at every stage you interact with us.
Through living these values, we aspire to be exceptionally good at what we do.
Empowering & Autonomous
In all positions, we allow each other to excel independently in our own domains. We’re eager to hone our crafts quickly, and entrust others with the space to do so. We continue to expand our knowledge and look for ways to make an impact.
Supportive & Accountable
Everyone has a part to play in our collective wins. When we complete our work with pride and care, we support our peers to do the same. We’re accountable to each other — helping where we can, speaking up where we can, and taking care of what’s in our hands.
Flexible & Fun
We’re not attached to rigid ways of working. We understand that flexibility means different things to different people, and leave room for others to do what makes sense for them. We have fun with our everyday interactions — we show up to work as ourselves, and are likely to have a few laughs before diving into business.
Curious & Progressive
Curiosity is something we share — we’re eager to learn, create, and discover things firsthand. We’re naturally inquisitive, and exploration is a key part of what helps us evolve. We put what we learn to the test, and refine our process with ongoing experimentation.
Compassionate & Honest
We are people first, and embrace the human elements of working together. We show each other honesty with empathy, and compassion with sincerity. We hold respect above all, which means we don’t shy away from challenges brought to our attention. We seek to listen and understand, and create a space where Knowers and those we work with feel heard.
Meet Our Knowers
- Vikram Seth
- CEO & Founder
- Vikram Seth
- CEO & Founder
- At the helm of Know Company is Vikram Seth, a visionary constantly discovering new ways to break barriers as Know Company’s Founder and CEO. Recognizing the widespread need for a forerunner in new ways of targeted advertising, Vik founded LoKnow – the first business that kicked off the Know Company umbrella of brands – to be that industry leader. Vik’s experience goes back many years, having previously headed a national student advertising company known for servicing universities as far back as 2013. Today, Know Company has a diverse and broad client scope that continues to grow. One of few to reach “inbox zero” every morning, Vik prides himself on leading by example. Between envisioning new tech products and steering them to where they can be the most effective, Vik is always thinking ahead. Leading this ever expanding company, Vik’s love of learning keeps him energized – including tapping into new markets and understanding how best to enact the Know Company vision. A natural people-person, Vik’s passion for building connections and providing support is apparent, whether that’s being on top of new trends to keep clients up to date, or figuring out ways to maintain Know Company’s vibrant workplace culture. Vik’s innate wonder for novelty keeps him well-read, well-watched and well-travelled. He finds balance between trying every new restaurant in Calgary and frequenting the same spot a million times! When he’s not in the office, you can find him reading the daily news, keeping up with new music, shows and movies. His insatiable pop culture appetite has him known as the go-to trivia buff inside the office and out.
- Tyler Hanson
- COO
- Tyler Hanson
- COO
- Ensuring seamless operations is Chief Operating Officer and President, Tyler Hanson, a results-driven professional with a track record of optimizing processes and maximizing efficiency. Tyler plays a pivotal role in aligning Know Company strategies with the ever-changing demands of the digital advertising ecosystem. A “Knower” since day one, Tyler served on the Board of Directors since the company’s founding before stepping into the role of President in 2020. An engineer and proud alumnus of the University of Alberta, Tyler volunteers his time serving on both the U of A Senate and the Alumni Council. Tyler wishfully describes himself as a “senior millennial,” but his colleagues revere him as the office dad. True to his nurturing nature, Tyler is happiest tending to his garden or playing basketball with his kids. His go-to party trick? An uncanny ability to recite pi to 35 decimal places!
- Ali Murji
- President
- Ali Murji
- President
- With a background in Electrical Engineering and an additional project management designation, Ali brings over 17 years of experience overseeing and progressing teams. Focused on achieving and maintaining departmental excellence, Ali has a skillful hand in day-to-day leadership, including mentorship, professional development and quality assurance. He brings ample familiarity engaging with stakeholders, devoting his personal time on boards like Edmonton’s Ismaili Council, as well as the Aga Khan Foundation, where he acted as the Chairperson for the World Partnership Walk in 2019.
- Cerise Eugenio
- VP - Finance & Administration
- Cerise Eugenio
- VP - Finance & Administration
- Imagine the Monopoly man, now make him a woman in a fancy crystal studded black tux, add in a cherry red cape and that is Cerise for you! Here’s why. Cerise has always had her eyes on the cash. She’s naturally had a keen interest in managing money at a very early age and that is exactly what she does today. As the VP of Finance & Administration, Cerise brings more than 10 years of industry experience in the realm of finance, operations, administration and executive management. Why the cherry red cape you ask? Because she’s like a superhero with her genuine willingness to help save the day in the best way she can. All the while being equipped with the technical skills, professional credentials as a Chartered Professional Accountant, Certified Management Accountant, and Certified Fraud Examiner. Her outgoing nature has granted her the title “The Glue”! That’s because Cerise’s house became the hub for many social gatherings amongst her friends. She’s passionate about bringing people of different personal and professional backgrounds together and has been integral in helping them make connections as well. With the network she’s built, she’s fostered a strong supportive environment where encouraging everyone to reach their full potential is not uncommon. As a way to complement her career in finance where precision and accuracy are key, Cerise expresses herself through other creative avenues like singing, recording cover songs, playing the piano and freelance modelling where she takes on photoshoots and runway shows. When Cerise isn’t professionally or artistically taking over the world, she plays sports such as volleyball, softball and golf.
- Cam Sullivan
- VP - Business Development
- Cam Sullivan
- VP - Business Development
- An outdoor enthusiast through and through, Cam is an avid hiker, runner, snowboarder, wakeboarder and mountain biker. He’s been involved in three avalanches, two Death Races and even caught a fish once while wakeboarding. How this guy is still alive, we’re not quite sure. It could be due to his eternal optimism. Cam always wakes up on the right side of the bed and might just be the friendliest guy you’ve ever met. He’ll converse with you for hours on any topic, including how to find the best lighting for nature photography, how to rebuild your car’s engine—he rebuilt his first when he was 14—or even the finer details of particle physics and quantum field theory. Cam has an MBA from Queens where he won multiple internal and external case studies, and also studied in Hong Kong while a University of Alberta student working on his BCom in Marketing and Business Law. Cam’s passion for life, learning, adventure—and fast cars—follows him from home to the office. He’ll always go the extra mile when it comes to client care and won’t stop working until every part of a campaign is race-ready.
- Adam Riedlhuber
- Director - Solutions & Sales
- Adam Riedlhuber
- Director - Solutions & Sales
- Adam is a natural bundle of energy on our team of Knowers. Lethbridge-born and raised, Adam’s background began in Urban Studies, where his strategic thinking and ability to see the bigger picture groomed him into the wealth of knowledge he is today. Through his journey, he’s always pictured himself joining the hustle and bustle of “the big city” and living on the Red Mile. Eventually both happened and Adam found himself at LoKnow! As cliche as it sounds, Adam loves living an active lifestyle. Unquestionably an outdoors person, Adam enjoys everything from golfing, volleyball and running, to cycling, backcountry skiing, and even wake surfing. Although, his affinity for outdoor sports somehow transferred into a love for 10 pin bowling (currently seeking a local roster spot)! Adam is an office wanderer, not often found behind his desk - when he’s not starting the day with a morning workout, he’s ending it with some fresh air at the dog park, courtesy of his Australian Labradoodle, Marvel. Yes, Marvel like the MCU - Captain America wielding Thor's hammer still gives him goosebumps to this day. Adam prides himself on his DVD collection with Christian Bale’s Batman or Kanye West's My Beautiful Dark Twisted Fantasy on CD, and his uncanny talent for remembering the lyrics to almost any song - country not included. Known for his incredible emotional intelligence, Adam genuinely loves meeting new people, and comes to life around them. Adam’s positive outlook on life has proven to be both infectious and uplifting. He indulges in the little things, like his daily black coffee IV drip, obsessive cleaning breaks and consuming his weight in sushi. His long term goals are humbly simple (and relatable), including quality hip mobility throughout the years, becoming a Girl Dad (see urban dictionary) and learning to cook hard-boiled eggs that actually peel properly.
- Vi Nguyen
- Director of Operations
- Vi Nguyen
- Director of Operations
- Hey there, sports fans! You might know your stuff but we bet you’re not as fanatic as Vi. Her goal is to visit every stadium in North America and she’s already hit 15 of them. She religiously watches football every Sunday and various other sports nearly nine months of the year with her dad and friends, cheering for the Seahawks, Oilers and Dodgers. She’s also huge into hot yoga and snowboarding. So much so that she’ll drive four hours from Edmonton to Banff to catch a good snowfall for a day of shredding down a mountain and then drive home. Her collection game is on point too. Being a bit of a sneakerhead, Vi collects shoes, mostly vintage Jordans, and has more than 40 pairs. Born and raised in Edmonton, Vi studied marketing at MacEwan University and has always been interested in the creative processes of advertising (maybe partially due to being a big Mad Men fan). But she might argue the best lessons come from the mob. At least on screen. Vi loves all things mafia-related like Casino, Goodfellas and The Sopranos, and as far back as she can remember always wanted to be a gangster. Jokes!
- Ben Goliath
- Director of Technology
- Ben Goliath
- Director of Technology
- Ben likes to keep active by going to the gym, playing hockey and snowboarding. You’d think he’d have some painful broken bone stories to share, but his calcium stores are too strong for that as he’s never so much as had a fracture. Ben’s love of sports extends to the professional leagues and the Blue Jays, Cowboys and Oilers get his loudest cheers—but that’s where the noise ends. He’s not one of those guys who’ll yell, “Missed a spot!” at unsuspecting zamboni drivers. He understands the pressure of having an arena full of people watching you manoeuvre a giant mop around the ice since he used to drive one himself. Ben graduated with a BCom from MacEwan University, and is also a NAIT Marketing grad. Before coming our way he worked as a trainmaster at CN. This guy has had the coolest jobs! Ben likes to spend his weekends camping and brings along his very silly husky-cross Stella. If he happens to be sticking around the city he’ll either be sitting on a patio, drink in hand, or bingeing a new Netflix series while waiting for HBO to release the latest season of Game of Thrones. Oh, and he believes that all of Westeros is screwed with a white walker dragon on the loose.
- Sonney Sandhu
- Director - Finance & Administration
- Sonney Sandhu
- Director - Finance & Administration
- With more than ten years of experience in the accounting world, Sonney brings a wealth of financial expertise to LoKnow. Beginning his career in banking as a Financial Advisor, Sonney decided to shift his focus to accounting. He took the leap and went back to school, earning his CPA Designation and kicking off his accounting career. Good thing too—we’re lucky to have him as the Director of our F&A team! Outside the office, Sonney likes to spend his days with his family, particularly his 2 children who keep him busy and always on his toes. In the warmer seasons, you’ll likely find Sonney finessing his swing on the golf course. He once set a goal for himself to hit in the 70's, and recently hit a 76—one of the proudest moments in his life, rivaled only by the day he learned to moonwalk.
- Royden Thomson
- Senior Manager - Client Success
- Royden Thomson
- Senior Manager - Client Success
- Have a question about cars? Ask Royden! Since applying his marketing degree within the automotive industry, car knowledge has become second nature for him. After relocating to Edmonton from Ontario as a District Manager for General Motors, Royden's ambition to delve deeper into marketing analytics finally led him to LoKnow! We're learning that Royden's a man of many talents - not only can he drive a manual transmission (no surprises here!) but he's also a self-proclaimed pun-master, dad-joke connoisseur and probably has one of the highest records of Cadbury Mini Eggs consumed in one sitting. Like any other husband and dog dad, you can usually find Royden trying to convince his wife that tofu isn't all that bad or visiting the local dog park multiple times a day. Parent to Lily, a two-year-old Labradoodle and an 11-year-old Russian Blue Cat named Socrates, Royden spends his free time balancing Lily's constant need for cuddles and Socrates' habit of eating before the sun comes up. With the free time that Royden does find, he enjoys watching reruns of Schitt's Creek, spontaneous weekend trips to Jasper, and long bike rides through the river valley to discover new hidden places in nature. Much to his own surprise, he's not the biggest fan of camping as his fear of being eaten by wolves > his love for s'mores.
- Stephen Schiavone
- Senior Manager - Audience & Optimization
- Stephen Schiavone
- Senior Manager - Audience & Optimization
- Have you ever seen the movie Cocktail with Tom Cruise? It’s actually a biopic of Stephen’s life, well, all except for the wealthy New Yorkers, illegitimate pregnancies, and excessive drama. When he’s not working at LoKnow, Stephen runs a small catering and pop-up restaurant company. He has a passion for fine food and a well-made cocktail. Known for hosting a mean dinner party, Stephen honed his skills cooking for his fraternity brothers at the University of Alberta, where he studied political science and economics. He’s also a fanatic about playing sports. All sports. He plays competitive soccer and recreational everything else, and you can’t shut him up about hockey pools, fantasy football, and any other imaginary sports played for fake internet points. Stephen’s other idea of fun is playing strategy board games into the wee hours of the morning. He’s a detail noticer and will work hard to make sure every project he undertakes ends up wowing those around him.
- Amanda Cooke
- Senior Sales Manager
- Amanda Cooke
- Senior Sales Manager
- A true people’s person at heart! Amanda has 15 years of serving experience under her belt as well as floor walking and managing at The Keg. She applies all the people’s skills she’s gained over the years to her professional marketing career. Having graduated from SAIT and having worked as a Marketing Client Coordinator for a year before joining LoKnow, Amanda’s skill, creativity and charm exceptionally shine when doing client-facing work at LoKnow as a Regional Manager. Amanda has unrelenting energy when it comes to achieving goals that she sets her mind to. That's always the case when she makes sure to plan workouts with her sister, meal preps and stays active. But even more so when she went back to school, made it to the dean's list as she graduated, all while working full-time, living on her own, and taking care of her dog, Bentley who she’s had for 8 years! Bentley is Amanda’s small Bichon who looks angelic but acts like a huge dog who needs to assert his presence! If there is one thing that particularly shines about Amanda, it would be her ability to play music that goes exactly with the mood and/or the weather! On top of that, her hidden talents include singing, being fluent in French, and slowly convincing people to join TikTok.
- Sydney Axten
- Sales Manager
- Sydney Axten
- Sales Manager
- A fiery dynamo, Sydney joins the Solutions and sales team as a Regional Manager. Well-versed in education and sharing a story, she brings five years of post-secondary from the University of Lethbridge possessing a Bachelor of Education before bringing her entrepreneurial spirit to help clients build the best campaigns possible. Not one to sit still, Sydney also has a wedding rental side hustle, a casual eyelash extension business, and enjoys flipping houses with her husband. To “wind down” she loves to travel and take her golden retriever, Jaxx for walks. But wait — there’s more! She also enjoys testing her skills by slalom skiing, snow skiing, surfing, crushing a spin class, camping, and more! There is a lot of energy here and Sydney loves to use it to exceed expectations!
- Alim Jamal
- Manager - Client Success
- Alim Jamal
- Manager - Client Success
- Alim’s love for marketing dates back to his BCIT days, where he got his Marketing Communications Diploma, and later on, a Bachelor of Business Administration to follow. Before becoming a Knower, Alim was an expert in the B2B technology industry, with a focus in the automotive advertising realm. With extensive experience in digital, product, and growth marketing, Alim is revved (ha!) to finally expand his client marketing skills as one of our Client Success Managers. Alim is the happiest (and ironically, the most stressed) during an intense game of football. A die-hard New Orleans Saints fan, every Sunday you can find him parked on the couch from 10 am to 9 pm bingeing as many games as he can. When he’s not dedicatedly watching NFL Redzone, he spends his free time travelling, hitting the gym and keeping-up-to-date with the stock market. A proven polyglot, Alim can speak four and a half languages, namely English, Gujarati, Hindi, Kutchi and some basic Spanish. With his fervor to learn more, Alim aspires to master his leadership skills as his career progresses - manager, executive, and then who knows? Alim for Office?
- Divleen Binning
- Manager (Partner Teams) - Strategy & Success
- Divleen Binning
- Manager (Partner Teams) - Strategy & Success
- Meet Divleen, a self-proclaimed monkey! Divleen learned how to do aerial silk aerobics at Circofit because she enjoys focusing on sense development, balance, core development, and flexibility. This Thursday evening tradition keeps her motivated and fired up all throughout the week! Like the true Gryffindor that she is, Divleen is always curious about how things work, why things are a certain way, and how she can advance herself. To satiate her curiosity about the world, Divleen went on an exchange trip to Vienna to finish her BComm degree and travelled to twenty-two countries in 2017! Her goal is to always have the number of countries she’s visited exceed her age numerically. Divleen is always looking to grow and challenge herself. Having graduated from the University of Alberta after she studied HR, she particularly wanted to satisfy the love she has for building relationships and connecting with people to help in any way she can. As someone who is always intrigued by human and consumer behaviour, Divleen enjoys working with LoKnow’s clients, researching their customer base, and learning more about their industries.
- Michelle Chan
- Manager - Audience & Optimization
- Michelle Chan
- Manager - Audience & Optimization
- Michelle moved to Vancouver a few years ago from Hong Kong and is quite the linguist. She perfected her English by getting involved in student groups, working in a bubble tea shop and joining an a cappella choir. She also speaks Cantonese, Mandarin and Korean—thank you, Korean dramas!—a little bit of Japanese and enough Portuguese to teach her friends how to swear. She has become quite accustomed to the West Coast’s laid-back lifestyle and loves looking up at the sky and the tall trees. She says in Hong Kong the buildings are so tall she didn’t have the opportunity to enjoy nature in the same way. She’s noticed that even our escalators are laid-back, whereas in Hong Kong they’re so fast that if you’re not paying attention you could fly right off. Michelle studied communications and publishing at Simon Fraser University and has an interest in book-jacket design. She loves a simple image that uses the right colour scheme to capture a reader’s attention—you might say she really does judge a book by its cover. She loves wandering and exploring the city, book in hand, and if she’s not hanging out at a coffee shop in Gastown, she’s most likely lounging around English Bay.
- Samantha Craig
- Manager [Network Teams] – Audience & Optimization
- Samantha Craig
- Manager [Network Teams] – Audience & Optimization
- Meet Samantha: giggly, honest, hard-working, proud Taylor Swift fan, all tied together with a smile. Graduating from BCIT's Marketing Management – Marketing Communications program kicked off Samantha’s decade-long love story with media. Working at radio stations and agencies, she earned a reputation for anticipating project needs and potential problems, shaking them off as if she knew they were trouble. When she needs to calm down, she likes to meticulously plan her next globetrotting adventure, sourcing the best deals and setting firm budgets and itineraries to ensure maximum happiness for evermore. She’s amassed an impressive collection of souvenir Starbucks mugs from gorgeous and exotic locales like Dubai and Edmonton. She once chased down a person she saw drinking a Frappuccino in Mykonos just to ask where the Starbucks was! Such fearless determination has led to much success in her career. In a previous job, she won the company’s coveted sales award after only being there a year, a prize that included a trip to Cancun! Of course, the first thing she did there was go to Starbucks. She no doubt had to fill a blank space in her mug collection.
- Adrian Hasley
- Senior Coordinator - Audience & Optimization
- Adrian Hasley
- Senior Coordinator - Audience & Optimization
- Adrian was introduced to digital marketing in his college days, dipping his toes into the world of freelance work in content creation and social media. Passionate about helping businesses grow, he was drawn to LoKnow, where he could work on advertising strategy and execution within the A&O team—that, and the idea of working alongside a team instead of having to do it all himself! Though none of his pets could join him on the trek to Canada, Adrian is a pet-parent to four dogs, plenty of fish, and multiple birds. He admittedly has a special place in his heart for his pet Sun Conure named Blue—though its feathers are ironically a mix of yellow and red. A self-taught barista, Adrian will happily pass up a Starbucks or Tims run for a warm cup of home-brewed coffee, courtesy of his professional equipment. When he’s not crafting his own cold brew or pining for his many pets, Adrian unwinds by learning songs by ear on the piano, sax, guitar and bass.
- Alex Cao-Huu
- Senior Coordinator [Network] - Audience & Optimization
- Alex Cao-Huu
- Senior Coordinator [Network] - Audience & Optimization
- Freshly equipped with a BA in Communication & Media Studies from York University, Alex is bringing along a diverse range of marketing experience to LoKnow! Alex’s journey includes invaluable contributions to the non-profit and hospitality sectors, where he honed his skills in crafting compelling narratives. Adding to his vast list of superpowers, Alex’s most recent accomplishments include empowering tech and eCommerce retailers to conquer the online realm and surpass their marketing objectives. Known for his collaborative spirit, Alex is always ready to lend a helping hand to his team members! A die-hard Raptors fan for life, Alex has eyes on every game cheering them to victory! Aside from being a Toronto sports fan, Alex is equally excited about the food scene and is all about checking out the newest spots — bonus points for sushi and taco joints! Staying active is key for Alex and he makes it a point to hit the gym every day after work. Outside of his daily circuits, Alex loves to get his steps in while strolling with his pup pal Sandy!
- Amy Brown
- Senior Specialist - Audience & Optimization
- Amy Brown
- Senior Specialist - Audience & Optimization
- Back when the internet was young and fresh, teenage Amy taught herself how to make websites. Her inspirations? Mandy Moore, O-Town and rainbows. Yass! She studied software engineering at university and went on to build a pop-culture website empire that included sites on Hunger Games, Game of Thrones and actors Darren Criss and Robert Pattinson, which at one point was pulling in 10 million page views per month. At the same time, she managed to play 200 days’ worth of World of Warcraft. Amy loves Game of Thrones and co-created a GoT podcast and travelled to Croatia to visit King’s Landing—Red Keep! When she was 12 her family moved to Botswana for a year where their safari jeep once got stuck between a mama elephant and her baby. Amy loves animals and has been vegan for eight years—she decided to cut off meat cold turkey (get it?). Amy is big on weightlifting and you can find her at the gym four or five nights a week. She’s the kind of person who loves life and doesn’t take anything too seriously, classic Gryffindor. If she’s really engrossed in a project she’ll lose all track of time and stay up until 3am working on it.
- Brian Chapman
- Specialist - Audience & Optimization
- Brian Chapman
- Specialist - Audience & Optimization
- Quiet on set! Brian can belt out that clarion call at higher than 110 decibels when needed, having worked as an assistant director in Toronto’s film industry for ten years. At any given point during a day he was responsible for dozens of actors and stunt personnel, and coordinating over 100 crew. Making sure they were in the right place at the right time, fixing problems, thinking on the fly and basically creating order against an unyielding tide of chaos—actors, am I right? Brian then completed post-grad studies in PR and Interactive Marketing Communications and worked as a freelancer before making the journey west. His pastimes include creating card and board games and TV show outlines. He has even created characters, mostly villains, that have appeared on television. Brian’s pretty much a jack-of-all-trades and regardless of the project he’s working on, he’s listening to a soundtrack tailored to the job. Brainstorming walks at night might call for one of his favourite horror soundtracks, while showing up early to crunch some pre-morning tasks might demand that the office sound like a 3am rave.
- Chhavi Kumari
- Senior Coordinator - Audience & Optimization
- Chhavi Kumari
- Senior Coordinator - Audience & Optimization
- Holding a Master's in Marketing and a Bachelor's in Computer Science, Chhavi has worked with diverse clients in Education, Personal Development, Real Estate, Fintech & Technology industries, and Government Projects. She now brings her diverse knowledge to the Audience & Optimization team. A gardener since childhood (green thumb inherited from her grandparents and parents), she uses this time to relax and connect with nature. Chhavi loves to read and listen to music, especially while cooking delicious Indian food, especially Chole Bhature! She also loves to bowl but claims that she isn’t very good at it.
- Dagger
- Floofy Muffin
- Dagger
- Floofy Muffin
- I'mma bite you nom nom nom.
- Dana Lopez
- Supervisor - Audience & Optimization
- Dana Lopez
- Supervisor - Audience & Optimization
- Dana’s professional journey began in the Philippines, where she worked at an agency specializing in SEO and search advertising. Determined to delve full-time into digital marketing, she moved to Winnipeg to pursue further education at the University of Manitoba. She went on to work for a small jewelry company where she was involved in every facet of their marketing operation, from website design to content creation. This crash course in digital drew her to LoKnow, giving her the opportunity to further hone her skills with our cutting-edge ad tech. Dana loves being creative. Even at her jewelry job, she got to flex her creativity by designing cool engagement rings and use her penchant for photography to capture compelling product shots. She also enjoys painting, travel, and ending each day at the gym for some kickboxing.
- Daniel Alem
- Senior Coordinator - Client Success
- Daniel Alem
- Senior Coordinator - Client Success
- Daniel joins the Client Success team with a background in sales and marketing. He cites some of his most impactful experiences in operations of a Covid testing start-up during the pandemic, ensuring that over 1000 folks a day got the peace of mind they needed. When he's not busy coordinating client campaigns, you'll find him creating beats on FL Studio or self-learning code to create the next big virtual instrument plugin.
- Dora Chan
- Supervisor - Audience & Optimization
- Dora Chan
- Supervisor - Audience & Optimization
- Friendly, open-minded and easy-going, Dora is a true digital marketing professional. With a Marketing Management degree from Hong Kong Polytechnic University, she’s worked in marketing positions at several companies in the Hong Kong area. Her proudest accomplishment was helping her firm double their ad conversions, which brought in new clients and assisted the company’s expansion into the global market. She eventually brought her expertise to Canada, where she currently sharpens her skills as part of LoKnow’s A&O team. In contrast to the energetic world of digital marketing, Dora favours tranquility in her free time. She often practices yoga to relax, relieve stress and keep both body and mind refreshed. She’s also keen on flower arranging, a relaxing hobby that brings joy and colour into her life as well as the lives of others. A well-made bouquet makes the perfect gift to brighten someone’s day!
- Elizabeth Silverton
- Lead - Client Success
- Elizabeth Silverton
- Lead - Client Success
- Introducing Elizabeth, our very own Renaissance dynamo: she's a weightlifting whiz, actor, cheerleader, musician, and aviation history aficionado all rolled into one! Armed with a B.Comm in Marketing Management, she's part of the secret sauce to our Client Success team. And let's not forget her furry family drama: Mia the Belgian Malinois has declared herself the guardian of Kato the Dutch rabbit. Looks like we've got a modern-day sitcom in the making!
- Grace Hardman
- Supervisor - Client Success
- Grace Hardman
- Supervisor - Client Success
- A former competitive speed skater, Grace has a business acumen as sharp as her skate blades. While earning her BBA from Capilano University, she applied her competitive spirit in several national and international case competitions. After completing a post-graduate marketing research and strategy internship, she joined LoKnow for the opportunity to work with talented people and exciting, ever-improving technologies. A true athlete, Grace likes to keep mind, body and soul in tip-top shape. She begins each day with a game of Wordle to fire up the little grey cells, then takes to the outdoors for a bike ride or a walk with her dog, Bo. She loves to swim, so if it’s summertime and there’s a body of water nearby, she’s there. Her biggest source of pride is her passport: a testament to her love of travel, full of stamps from all the wonderful places she’s been to, and with plenty of space for wherever the next adventure takes her!
- Gus
- Smol Boi
- Gus
- Smol Boi
- Yip.
- Hannah Waples
- Client Strategy Specialist - Audience & Optimization
- Hannah Waples
- Client Strategy Specialist - Audience & Optimization
- Hannah has racked up an impressive list of accomplishments in her time in the industry. While pursuing her Bachelor of Commerce from MacEwan University, she worked as a freelance digital marketing coordinator for several companies, running ad campaigns and managing social media content, and even helping a client develop their brand kit and website from scratch! Co-op placements saw her developing training materials with the City of Edmonton, as well as creating and coordinating content for a psychology firm’s nine social media channels. Armed with her degree and a healthy amount of real-world experience, Hannah’s next step was to bring her remarkable digital media expertise to LoKnow. As someone who likes to keep busy, Hannah spends her off-time being outdoors and active: yoga, walking, hiking, and traveling count among her favourite pastimes. A certified foodie, she loves to cook, and her mission in life is to cook a dish from every country in the world. Although she loves dogs, she cannot adopt one due to a household allergy. Not one to be deterred, Hannah channels that disappointment into being the favourite aunt among all her friends’ fur babies!
- Holly Kowall
- Senior Coordinator - Client Success
- Holly Kowall
- Senior Coordinator - Client Success
- Holly's academic journey kicked off with a degree in Psychology before she decided to dive headfirst into the world of marketing. After a stint at a crowdfunding tech start-up, she's landed in the cozy embrace of LoKnow, where the vibe and values match her to a tee. A true Torontonian through and through, Holly's always on the hunt for hidden gems in the city, exploring with her pals. And when she's not out looking for adventure, you can find her at home, cuddled up with her two adorable rat buddies, Eevee & Mew.
- Huy Nguyen
- Coordinator - Audience & Optimization
- Huy Nguyen
- Coordinator - Audience & Optimization
- Bio coming soon!
- Jaxx
- Golden Boi
- Jaxx
- Golden Boi
- Paws-itively charming golden retriever specializing in spreading tail-wagging joy and fetching results through barketing diplomacy and woof-worthy campaigns.
- Jayesh Gaad
- Supervisor - Client Success
- Jayesh Gaad
- Supervisor - Client Success
- A Vancouverite by way of Goa, India, Jayesh brings a wealth of digital and traditional marketing experience to our team. He got the lowdown on LoKnow from a knower friend who emphasized, among other things, how much fun it was to work here. Investigating further, he found LoKnow’s values very much aligned with his own and welcomed the chance to apply his expertise as the Client Success crew’s latest campaign wizard! In his downtime, Jayesh loves to watch Korean dramas or anime (One Piece FTW!), or simply relax with a Brandon Sanderson novel. His newest hobby is exploring Vancouver while spending time with his wonderful wife and two dogs, Ichigo & Nini (in case you needed proof he’s an anime fan).A Vancouverite by way of Goa, India, Jayesh brings a wealth of digital and traditional marketing experience to our team. He got the lowdown on LoKnow from a knower friend who emphasized, among other things, how much fun it was to work here. Investigating further, he found LoKnow’s values very much aligned with his own and welcomed the chance to apply his expertise as the Client Success crew’s latest campaign wizard! In his downtime, Jayesh loves to watch Korean dramas or anime (One Piece FTW!), or simply relax with a Brandon Sanderson novel. His newest hobby is exploring Vancouver while spending time with his wonderful wife and two dogs, Ichigo & Nini (in case you needed proof he’s an anime fan).
- Jeanny Owolabi
- Senior Coordinator - Finance & Administration
- Jeanny Owolabi
- Senior Coordinator - Finance & Administration
- Like Robert Frost's traveler, Jeanny stood at the fork in the yellow wood, and with a fearless decision, she diverged from her legal aspirations to embrace the winding road of accounting, where her true passion for financial problem-solving awaited. Internationally trained, Jeanny holds a M.Sc in Professional Accountancy and holds a Project Management Professional (PMP) designation.Pursuing additional education and perspective since moving to Canada, Jeanny is currently a Fellow Chartered Accountant in Nigeria, and is working towards her CPA designation. For hobbies, Jeanny cites: hanging out with her kids, discovering new foods, poetry, music, and being in nature. Her boys have a pet fish named Darth Vader but, let's be honest, it’s her that keeps him alive!
- Joanne Lee
- Senior Coordinator - Client Success
- Joanne Lee
- Senior Coordinator - Client Success
- Charming, friendly, and outgoing, Joanne is the former President of the University of Alberta fencing club, successfully revitalizing the organization during challenging times! Armed with a Bachelor of Commerce, Joanne is passionate about everything marketing and communication! She finds joy in a diverse array of hobbies, including traveling, cooking, and cycling. Nibbling at her toes is Sukhee, a beloved cat whose playful presence brings warmth and joy to her daily routine!
- John Yuag
- Supervisor - Client Success
- John Yuag
- Supervisor - Client Success
- A proud graduate from the Northern Alberta Institute of Technology, John is no stranger to excelling in the wide world of marketing. Taking the Enactus National Competition by storm, John led his team as the Vice President of Marketing, earning themselves recognition for their passion and team spirit. John continues to jump on any opportunity to learn everything and anything he can about marketing — a trait that has him right at home on our Client Success team! Not one to shy away from a challenge, John was a competitive Table Tennis player in the Philippines, taking home the city championship – not once, but two years in a row! These days you can find him shooting hoops on the basketball court, camping with his family across the Prairies, or watching F1 #teammercedes with his trusty feline musketeer, Aramis.
- Julie Phung
- Lead - Client Success
- Julie Phung
- Lead - Client Success
- North York born and raised, Julie pursued post-secondary education in industrial print processes, with a hint of marketing and graphic design mixed in. That small taste was enough for her to pivot full-tilt into the world of marketing. After completing her degree and internship, she came across LoKnow and was keen to join the team. Between the strides we were making in the world of advertising tech and the supportive culture at LoKnow, she felt it was the perfect environment to learn and hone her craft. All the pets on the team page helped too! Friendly, honest and personable, Julie is a connoisseur of delicious food and viral TikToks. She spends her free time trying out new restaurants in the Toronto area, loving the fact she can explore a vast world of different cuisines in her own backyard.
- Kangling Liao
- Lead - Audience & Optimization
- Kangling Liao
- Lead - Audience & Optimization
- Meet Kangling, a fearless explorer who's been globe-trotting since her teenage years, from the Great Wall to the Great White North! She traded her compass for a degree in Communications from Ottawa. While she has somewhat settled down, Kangling still loves to discover new places. When she's not busy fine-tuning client campaigns and working with new team members, you'll catch her shredding slopes with her freestyle skiing skills (the cork 720 is her dream trick to perform) or indulging in epic K-drama marathons where the TV can stay on for days!
- Karen Chow
- Coordinator - Audience & Optimization
- Karen Chow
- Coordinator - Audience & Optimization
- Bio coming soon!
- Katelyn Haisley
- Senior Coordinator - Audience & Optimization
- Katelyn Haisley
- Senior Coordinator - Audience & Optimization
- Someone who loves everything paid digital, Katelyn brings her BCom in Marketing Management & Communications to the Audience & Optimization team. She has managed and executed digital marketing campaigns for clients in the music, pharmaceutical, and retail industries. When she's not busy fine-tuning client campaigns, Katelyn enjoys soccer and running. An avid photographer, you can often find her behind the lens, taking pics of family, friends, and her travels. If you have curly hair, she’s also got your back: while at university, Katelyn and a friend ran a YouTube lifestyle channel discussing all things curls and coils!
- Kavya Rana
- Coordinator - Audience & Optimization
- Kavya Rana
- Coordinator - Audience & Optimization
- Bio coming soon!
- Lily
- Oh So Silly
- Lily
- Oh So Silly
- Known to be gassy.
- Marvel
- Gus+
- Marvel
- Gus+
- Who's a good boi?
- Melissa Sanchez
- Senior Coordinator - Client Success
- Melissa Sanchez
- Senior Coordinator - Client Success
- Equipped with a Bachelor's degree and a Post-Degree Diploma in business and marketing, Melissa brings a robust knowledge base to our Client Success team! Her professional journey commenced with an exciting milestone when she became the first member of the marketing team at a prominent technology company. Ready for her next chapter, Melissa dove right into the fast-paced world of advertising. Growing up in Peru, Melissa formed a deep-rooted passion for the ocean and surfing – chasing waves on a near-daily basis. Although seeking waves has proven to be a bit more challenging in Canada, Melissa has found her bliss by hiking the beautiful landscape any chance she gets. A true explorer at heart, she’s ventured to 15 countries, immersing herself in the diverse cultures of each place she’s visited. Along with her super surf-girl skills and imminent wanderlust, Melissa holds another captivating secret —she’s a retired member of the Peruvian national gymnastics team!
- Moose
- Not Literally a Moose
- Moose
- Not Literally a Moose
- The Moose is in the hoose.
- Naru Abe
- Lead - Audience & Optimization
- Naru Abe
- Lead - Audience & Optimization
- Meet Naru: Victorian, marketer, entrepreneur and full-time dog whisperer. A hardworking and creative guy, he fell in love with marketing while earning his Diploma of Business Administration from Camosun College. During his studies he also launched his own e-commerce business, and quickly understood that a keen sense of marketing was the key to driving sales. Seeking to hone his technical skills, he was drawn to the LoKnow team’s diversity and industry know-how. Now as part of our A&O team, he looks forward to learning all he can about digital marketing, while also drawing on his own business experience to contribute a fresh client-side perspective to every campaign. Naru typically spends his off-time hanging out with family and friends, sampling fine Mexican cuisine or knocking back a pint of Victoria-brewed Dark Matter beer. Though he has no pet of his own (yet), he loves all dogs great and small, and he absolutely must pet each and every canine critter he meets. His greatest culinary achievement was successfully making a dog-friendly pizza—needless to say, his friend’s doggo ate well that night.
- Natalie Fok
- Senior Coordinator - Audience & Optimization
- Natalie Fok
- Senior Coordinator - Audience & Optimization
- Born and raised in the vibrant city of Hong Kong, Natalie is no stranger to paid advertising! After graduating from the Hong Kong Polytechnic University with a bachelor's degree in English Studies, Natalie seamlessly transitioned into the world of paid advertising in Canada. Beyond her professional pursuits, Natalie's passions include exploring Japanese and Taiwanese cuisine through cooking and dining out. Something many may not know about Natalie is her deep affection for koalas, evidenced by her many visits to zoos in Japan and Taiwan solely to spend time with these beloved creatures.
- Ohm Patel
- Specialist - Audience & Optimization
- Ohm Patel
- Specialist - Audience & Optimization
- Meet Ohm: a seasoned digital marketing expert with over 7 years of experience managing annual budgets exceeding $15M for clients across various industries. Ohm holds a bachelor's degree in Computer Science from York University, leveraging his strong mathematical and analytical skills to excel in the world of digital marketing. Despite the demanding nature of the field, Ohm finds solace and fulfillment in his singular hobby: working out. While he may not have any pets of his own, you’ll find Ohm watching endearing cat videos on YouTube — perhaps as a brief respite from his rigorous fitness routine!
- Oksana Horieva
- Senior Coordinator - Audience & Optimization
- Oksana Horieva
- Senior Coordinator - Audience & Optimization
- Recognized as a Google Partners Performance Excellence Digital Champion, Oksana's proficiency in Google Ads speaks volumes about her expertise in digital advertising, in addition to her Master's in Management with honors! When Oksana isn't strategizing campaigns or mastering the digital landscape, she's carving up the slopes with her snowboard or serving aces on the tennis court. Fun Fact: Oksana successfully planned her 2-day wedding party for 50 guests in just 3 weeks, showcasing her ability to thrive under pressure!
- Phong Pham
- Supervisor - Audience & Optimization
- Phong Pham
- Supervisor - Audience & Optimization
- Endlessly inquisitive, positive and self-motivated, Phong combines an entrepreneurial spirit with an unbridled enthusiasm for collaboration. While pursuing his Bachelor’s Degree in Marketing Management at Kwantlen Polytechnic, Phong started his own agency as a side gig, in which he helped small businesses get started within digital marketing and establish an online presence. A born extrovert, Phong loves meeting new people and prizes personal relationships above all else. In his off-time he likes to keep active by playing sports or just being out-and-about in the fresh coastal air. Always eager to learn new things, he’s been known to spend many an evening down a Google-powered rabbit hole of interesting trivia. On top of all that, Phong has been cutting his own hair since he was 13 years old, his fresh fades being the envy of his rather shaggy friends and colleagues.
- Rocco
- Dapper Doggo
- Rocco
- Dapper Doggo
- Rocco n' rollo.
- Sasuke
- Stripy Friend
- Sasuke
- Stripy Friend
- Zoom!
- Sergiy Zibrov
- Senior Coordinator - Audience & Optimization
- Sergiy Zibrov
- Senior Coordinator - Audience & Optimization
- Starting out as a lawyer working in international law, Sergiy first discovered digital marketing as a hobby! After excelling in all the courses he could find, he made his debut in the digital advertising world. Back home in Ukraine, he wielded his advertising skills at an automotive company, and US-based IT company. Now in Canada, we’re thrilled that he has landed here at LoKnow. Sergiy likes to tickle the ivories or strum some strings when not typing away on a computer keyboard. He also loves skating and skiing in the winter and horseback riding in the warmer months.
- Sharon Chen
- Senior Coordinator - Client Success
- Sharon Chen
- Senior Coordinator - Client Success
- Bio coming soon!
- Stiven Ortiz Garzon
- Senior Coordinator - Audience & Optimization
- Stiven Ortiz Garzon
- Senior Coordinator - Audience & Optimization
- Meet Stiven, our perpetual learner extraordinaire! Since graduating from Humber College with a Business Marketing Diploma, he has continued taking courses to further his chops. Whether it's mastering the latest in advertising or troubleshooting tricky campaign puzzles, he's our go-to for optimization. When he's not immersed in the digital realm, you'll find him indulging in his many hobbies: playing soccer, traveling, or exploring new foods. But wait, there's more—get this man on the dance floor and he'll dazzle you with his moves to the Latin beats: Salsa, Bachata, Reggaeton — he loves them all!
- Theo Ehiwe
- Specialist - Finance & Administration
- Theo Ehiwe
- Specialist - Finance & Administration
- Doing what you’re passionate about while working with good people is a dream-come-true for Theo, LoKnow’s easygoing fiscal whiz-kid. Holding a Bachelor of Commerce degree from MacEwan University, Theo has always been intrigued by finance and is currently working towards attaining a designation as a Certified Financial Planner. Away from his spreadsheets, Theo likes to keep active by running, playing soccer or basketball, and going on adventures that take him out of his comfort zone—like the time he went white-water rafting for the first time while in Switzerland, without knowing how to swim. When not playing sports, Theo spends his evenings loudly venting his displeasure at professional athletes. Sure, they probably can’t hear him through the TV, but at least his neighbours are fully aware that that was an obvious dive. Get your eyes checked, ref! Formerly from Fort McMurray, he and his family were fleeing the great wildfire of 2016 when their car broke down on the roadside. Unable to flag down a ride from fellow evacuees, Theo had the brilliant idea to hold their cat, Kat, aloft much like young Simba in The Lion King, to catch the eye of a passing motorist so his family could hitch a ride out of town. This innate appreciation for the persuasive power of cats leaves no doubt that he was destined to join the LoKnow team.
- Tiffany To
- Lead - Audience & Optimization
- Tiffany To
- Lead - Audience & Optimization
- Say hello to the toe-tapping Tiffany! Tiffany spent her formative years as part of her school’s dance team, mastering Chinese Folk and Western dancing and competing in several inter-school festivals. After earning a post-secondary degree in Hotel Management from The Hong Kong Polytechnic University, she embarked on a varied career spanning hospitality, banking and digital marketing. The challenge and fun of the latter drove her to pursue digital marketing & advertising full time, bringing her to Toronto and eventually to LoKnow as part of our A&O team. Dancing aside, Tiffany’s hobbies include yoga, city-walking, and riding the highest, fastest roller coasters at Canada’s Wonderland. When chilling out, she likes sitting on the lakeshore with a cup of good coffee, or spending a relaxing evening gaming on the couch.
- William Gretton
- Senior Coordinator - Business Development
- William Gretton
- Senior Coordinator - Business Development
- Will is an out-of-the-box thinker with a fascination for all things media. While earning a Bachelor's of Communication & Media Studies from the University of Calgary, as well as a Radio, Television, & Broadcast News Diploma from SAIT, Will became intrigued with the world of advertising, particularly how brand awareness and continuity impacts consumers.Attracted to LoKnow’s culture of innovation and forward-thinking, he now concocts creative solutions of his own as part of our BD team. A Lake Louise regular, Will has been skiing ever since he learned how to walk. Naturally unbothered by the cold, his ideal day includes hitting the slopes at the crack of dawn, with most of his evenings spent at the rink where he coaches a U16AA hockey team. A multi-sport varsity athlete during his student days, Will continues to keep active on his slo-pitch team, fishing when he finds the time, and weekends on the golf course with friends and family. His track record currently holds two hole-in-ones and an albatross (2 shots on a par 5).
- Ying-Ling Cheng
- Lead - Audience & Optimization
- Ying-Ling Cheng
- Lead - Audience & Optimization
- We need those ads optimized STAT! Meet Ying-Ling—former med student turned advertiser extraordinaire! She found her calling in the world of digital advertising, delighting in checking on the vitals of ongoing campaigns and keeping client ads in tip-top shape. Drawn to LoKnow by the friendly vibes and cool proprietary technology, Ying-Ling was excited to work alongside some of the industry’s best and brightest as part of LoKnow’s A&O team. Ying-Ling wakes up to no ordinary alarm, but to the sound of her Tuxedo cat, Nini, wailing for breakfast. Luckily, the early start to the day gives her time to carry out some healthy habits of her own, like doing some deep stretching and cooking a hearty breakfast. When she wants to get her heart pumping, Ying-Ling literally has the ‘Moves like Jagger’, excelling in freestyle, hip hop, and popping for over a decade.
- Zhanel Kozhagapanova
- Account Coordinator [Network] - Audience & Optimization
- Zhanel Kozhagapanova
- Account Coordinator [Network] - Audience & Optimization
- Zhanel emerges as a visionary in the digital realm, shaping landscapes with her storytelling prowess. With a lens and a dream, she captures the essence of her Canadian adventure, sharing her immigrant journey with the world through vibrant videos on her YouTube channel, inspiring fellow international students to embrace their own paths. Beyond the screen, Zhanel delves into Vancouver's culinary scene, driven by a passion for unique dining experiences. Additionally, her early musical talent shines through with a Piano degree. From captivating narratives to culinary adventures Zhanel is a testament to creativity and exploration!
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