At the helm of Know Company is Vikram Seth, a visionary constantly discovering new ways to break barriers as Know Company’s Founder and CEO. Recognizing the widespread need for a forerunner in new ways of targeted advertising, Vik founded LoKnow – the first business that kicked off the Know Company umbrella of brands – to be that industry leader. Vik’s experience goes back many years, having previously headed a national student advertising company known for servicing universities as far back as 2013. Today, Know Company has a diverse and broad client scope that continues to grow.
One of few to reach “inbox zero” every morning, Vik prides himself on leading by example. Between envisioning new tech products and steering them to where they can be the most effective, Vik is always thinking ahead. Leading this ever expanding company, Vik’s love of learning keeps him energized – including tapping into new markets and understanding how best to enact the Know Company vision. A natural people-person, Vik’s passion for building connections and providing support is apparent, whether that’s being on top of new trends to keep clients up to date, or figuring out ways to maintain Know Company’s vibrant workplace culture.
Vik’s innate wonder for novelty keeps him well-read, well-watched and well-travelled. He finds balance between trying every new restaurant in Calgary and frequenting the same spot a million times! When he’s not in the office, you can find him reading the daily news, keeping up with new music, shows and movies. His insatiable pop culture appetite has him known as the go-to trivia buff inside the office and out.